Advertising on the Wisconsin Production Guide
and Badger Guide Mobile

Download Advertising Information (.pdf)

Badger Guide LLC has three types of online ads:

A. Marquee Ads

Marquee Ads are twice the size of a normal Home Page Ad and are displayed on the main page the entire time a viewer is browsing the site. This ad includes a weblink to your website or to your own page on the Wisconsin Production Guide (badgerguide.com/yourname) which can contain information on your company's services and equipment. The information on your personal page is searchable by the internal search engine. This will enhance your listing and help connect potential customers with your specific services or rental items.

$500 annually
180 x 240
60K Max
May be animated
Newsletter exposure

B. Home Page Ads

Home Page Ads are displayed on the main page the entire time a viewer is browsing the site. This ad includes a weblink to your website or to your own page on the Wisconsin Production Guide (badgerguide.com/yourname).

$250 annually
180 x 120
30K Max
May be animated
Newsletter exposure

C. Banner Ads

Banner ads are displayed on a category page above listings. The advantage of these ads are they are viewed not only on a computer, but also in the mobile version of the guide which can be access by an iPhone, Blackberry or any web-ready mobile device.

$75 annually per category
420x80
30K Max

Specifications

JPEG, GIF or PNG files. (GIFs may be animated.)
For best display ads should be 72 dpi, 256 colors.
All ads are subject to editorial approval.
Rates subject to change without notice.
If your image does not meet specifications it may be altered or have to be resubmitted.

We can also design an ad for you! For additional information contact:

Clay Simchick
414-852-8855

Statistics for 2009:

Hits: 505,496
Visitors: 30,626 (avg. 83/day) 61% new/unique
Average time on site: 185s

Browsers/OS used:

Internet Explorer - 38%
Safari - 22%
Firefox - 21%
other - 19%

Badger Guide Mobile
Hits: 7531
Visitors: 2388 (avg. 6/day)